Digital content deal between AIM & FC Barcelona
AIM Concept, one of Africa’s leading mobile service and content providers, recently signed a digital distribution deal with Football Club (FC) Barcelona. This agreement allows for the mobile distribution of football content throughout Cameroon, Senegal, Congo, and Chad.
The deal has created an engagement platform to bring football fans with access to mobile technology in these African countries closer to FC Barcelona. This is the first deal of its kind for any Cameroonian brand.
“We are extremely pleased to have secured the mobile rights for FC Barcelona for the said territories. This will allow the club to provide its fans with more intimate fan experience. These are exciting times as most of the countries south of the Sahara switch to 3 and 4G”, explains Kingsley Pungong, CEO of Rainbow World Group, which brokered the deal between AIM Concept and FC Barcelona. The new association enables AIM Concept and FC Barcelona to reach out and interact with football enthusiasts via digital platforms; this is a first for many African nations.
About AIM Concept
AIM Concept was founded on the principle that mobile communications and technology can make a dramatic difference in the lives of the people of Africa. The company works to achieve its goals across a wide range of sectors including health care through its mHealth project, entertainment, football, and social interaction.